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HeelStraps
In The News
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Press Release
Product Sheet
Deerfield Beach, FL October 25, 2006 – Women may love
diamonds, jewelry and flowers, but none of them can hold a
candle to a pair of shoes.
The obsession women have for shoes shows no sign of waning.
In 2004, American women purchased 819 million pairs of
non-athletic shoes, according to the American Apparel and
Footwear Assoc. In Britain, a recent survey by fashion
magazine Harper’s Bazaar revealed one in four women would
forgo paying the bills for a pair of designer heels. |
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The torrid affair between women and their shoes was one
of the catalysts for the inventor of HeelStraps, who
recently created a revolutionary device that provides
comfort and confidence for the woman who loves wearing
heels. The product, which can be purchased at
www.HeelStraps.com,
is a durable strap that attaches comfortably to
strapless heeled shoes of all styles. HeelStraps
are available in a clear plastic that’s nearly
invisible, or in a variety of colors, including black,
brown, red and bridal white. Black patent leather
and a variety of sexy metallic colors are also
available.
If the survey from Harper’s Bazaar is any indication,
women aren’t about to give up their heels.
According to the magazine, one of the world’s most
respected voices on style, half of the 1,000 women
surveyed said they owned at least 30 pairs of shoes, and
one in eight said they had at least 100 pairs.
“Shoes have an incredible ‘Cinderella effect,’ ”
Harper’s Bazaar editor Lucy Yeoman told the London Daily
Mail in August. “They can transform not only an
outfit, but also a woman’s mood. In that sense,
shoes are rather magical.”
Garcia made some magic of her own with HeelStraps.
While high heel shoes are typically uncomfortable, the
Costa Rican shoe lover and entrepreneur set her sights
on creating the device to solve the age old problem of
making high heels more comfortable to wear while
walking, dancing or saying "I Do" in front of your
fiancé.
“I come from a very creative family and I really enjoy
coming up with new solutions to everyday problems,” said
Garcia, whose HeelStraps are latex free and made from
the highest quality clear plastic. “The heel
slapping of my strapless shoes has always driven me
nuts, but I never had the resources to make my idea a
reality until I moved to the United States. I am
confident women will love their HeelStraps and feel the
product is a must-have.”
HeelStraps.com, LLC is a privately held women owned
business founded in 2006 and based out of Deerfield
Beach, Florida. HeelStraps.com, LLC is in no way
affiliated with or endorsed by Harper’s Bazaar or the
American Apparel and Footwear Association.
CONTACT INFORMATION:
info@HeelStraps.com
HeelStraps.com, LLC
265 South Federal Highway, No. 128
Deerfield Beach, FL 34441
561.892.1451 |
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